How decodx measures visibility
Short answer
Answer engines give a different answer each time. decodx asks each question more than once, in each region and for each persona that you select. decodx reports the average of all answers.
Answer checks in one run
answer checks = questions × engines × samples × regions × personas
Why past numbers can change
- You add or remove a competitor.
- You change the questions.
- An answer engine changes its model or its sources.
AI referrals
Connect Google Analytics 4. decodx then counts the visits that come from AI answers to your site.