# AI visibility

> Run a visibility check, read the results and act on the gaps.

:::info[Short answer]

decodx AI visibility shows how often answer engines name or cite your brand, compared with your competitors. As of 2 Nov 2026, decodx checks ChatGPT, Perplexity, Gemini, Grok, Microsoft Copilot and Google AI Overviews.

:::

## Question types

| Type | What the questions ask |
|---|---|
| Category questions | Questions about your category that do not name a brand. |
| Competitor questions | Questions that name a competitor. |
| Buying questions | Questions that people ask when they choose between sellers. |

## Run a visibility check

1. **Open Visibility.** Click Visibility in the sidebar.
2. **Check the questions.** decodx suggests questions from your Brand Kit. Remove the questions that you do not want.
3. **Select the engines.** Select the answer engines to ask.
4. **Run.** Click Run now.
   _Result: The results show when the engines answer._

## Read the results

![Visibility. The four metrics of one run.](/img/docs/visibility-visibility.png)

| Metric | Meaning |
|---|---|
| Visibility | The share of answers that name or cite you. |
| Share of voice | Your mentions, compared with the mentions of all tracked competitors. |
| Avg position | Your average position in the answers that name you. |
| Citation share | The share of cited pages that are on your domain. |

## Sites AI trusts that skip you

This panel lists the sites that answer engines cite for your subject but that do not mention you. A mention on these sites can increase your visibility.

## Gaps become ideas

decodx creates an idea for each gap. You find the ideas with your other ideas.

## Page briefs

1. **Open an article idea.** Open an idea that has the Article format.
2. **Get the brief.** Click Get the page brief.
3. **Use the brief.** Give the brief to your writer. Or click Write it.

:::note

Page briefs are in the Creator, Team and Enterprise plans. Each visibility check uses answer checks. See [Plans and limits](plans.md).

:::

## Read next
- [How decodx measures visibility](visibility-metrics.md): How decodx counts answer checks, and why past numbers can change.
- [Track brand mentions in ChatGPT](use-chatgpt-mentions.md): Track how ChatGPT and other answer engines mention your brand.